CHOCOJAR MANIS SI BAM BAM
MPU3222 FOUNDATION OF ENTREPRENEUSHIP INCULTURATION
ABOUT US
Choco Jar Manis Si Bam Bam sells a variety of choco jars. It's a melting chocolate jar packed with small coco crunch. Customers can choose from a variety of toppings and melted chocolates. Although we are based in Kuching, Sarawak, we offer to mail across Malaysia. Based on its size, our choco jar comes at a very affordable price. It's also different from other Chocojars in terms of size, toppings, and taste, as well as being reasonably priced to get. We wanted to sell this crunchy and scrumptious Chocojar to everyone because I'm sure everyone enjoys eating.
BACKGROUND OF BUSINESS
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Business Adress:
Jln Datuk Mohammad Musa, 94300 Kota Samarahan, Sarawak
Type of Business:
Agent
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Operating Hours:
8 am-8 pm (Mon, Tue, Wed, Thurs, Fri)
8 am-6 pm (Saturday)
Closed (Sunday)​
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Business Offerings
The customer has various choices that will meet their demands and taste.
The biggest jar of choco jar a customer will ever purchase.
High quality products with a reasonable and affordable price.
BUSINESS IDEATION
Before launching a business, you must first come up with an idea. It is defined as the process of generating ideas, which includes obtaining information about the ideas as well as developing thoughts on them. Ideation, in this case, refers to the process of coming up with new things to market.
BUSINESS IDEATION
1. What is your product?
Our product is based on food, which is Choco Jar from Manis Si Bambam. It is a chocolate jar filled with mini coco crunch and melted chocolate. There will be topping options for our customer to choose.
2. What innovative features does your product offer?
The innovative features our product offer is there are a lot of topping options our product offer than another brand. Our topping options are not common as other because our product offer special topping for our customer.
3. How does your product distinguish itself from other products already existing on the market?
Our product’s topping options.
The size of the jar is bigger and affordable.
Large quantity that lasted at least for 3 days.
4. Can you list 3 unique selling points offered by your product?
a high demand product.
reasonable price.
a high quality product.
5. How will your product satisfy client needs and expectations?
Listen to their feedbacks.
Understand our customer’s need.
Be consistent in communicating with our customers.
BUSINESS MODAL CANVAS (BMC)
The Business Model Canvas (BMC) is a strategic management tool for quickly and easily defining and communicating a business idea or concept. It is a one-page document that discusses the fundamentals of a business or product, structuring an idea in a cohesive way. The right side of the BMC focuses on the customer (external), while the left side of the web focuses on business (internal). External and internal factors come together around the value proposition, which is the exchange of value between the business and the clients or customers.
Key Partners, Key Activities, Key Resources, Value Propositions, Cost Structure, Customer Relationships, Channels, Revenue Streams, and Customer Segments are all represented on our Business Model Canvas. We began by making a list of each of the following:
1. Customer Segments: We want to offer our goods to a specific group of people.
2. Value Propositions: This section defines the value we want to provide to each consumer category.
3. Channel: This refers to how we communicate with our customers, for as through social media, websites, or business partners.
4. Customer Relationships: This section explains how we acquire, retain, and expand our customers.
5. Revenue Streams: outlines how we capture the greatest value from our clients, i.e. how we make money from them.
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6. Key Resources: Describes the most important strategic assets such as physical, intellectual, human and financial.
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7. Key Activities: Describes important strategic matters that should be carried out in order to keep the business running smoothly.
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8. Key Partners: Explain who will help us or our partners to keep this business running smoothly.
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9. Cost Structure: Describes the main costs of our business.
POSTER
A poster is made to promote our products to the customers. A poster contains information such as the price of the product, how the product looks like, what are the toppings for the products, and many things included to attract customers' attention.
MARKETING ACTIVITIES
Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. Marketing includes advertising, selling, and delivering products to consumers or other businesses.
What does AIDCA stand for?
AIDCA is deals and advertising abbreviation. It stands for the following:
Attention: First, grabbing the attention of your prospect
Interest: Then, piquing their interest in your product or service
Desire: Then, generating desire for your product or service
Conviction: Next, developing conviction within your prospect
Action: Finally, inspiring your prospect to take action
FINANCIAL RECORDS
Financial reporting is a crucial process for companies and investors, as it provides key information that shows financial performance over time.
As a modal, our group has decided to collect RM 50 from each one of us. As a result, we have an invested cash of RM 300 for the first batch. The second batch is my zone, RM38 only. That why the total for the 2nd batch is only RM264. This is because one of our has bookedalcollectsy book with payment. customers The flow of funds is divided into two zones namely to Serena (me) and Shania.
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The zone that needs to use postage:
Shania
Sharennyla
Sayidah
The zone that do not need postage:
Serena
Raul
Rozlina
GO-ECOMMERCE
Go-eCommerce is a platform that provides comprehensive guides for micro entrepreneurs and Subject Matter Experts (SMEs) interested in growing their business through digital platforms. There are several online training programs that entrepreneurs and traders can leverage to increase digital business knowledge.
